The NW Ohio Susan G Komen chapter sponsors an annual walk to raise funds for breast cancer research. In past years they noticed that people were going out and buying customized team t-shirts that each member of that team wore on race day. Sensing an opportunity to raise additional funds, The Komen group worked with The Image Group to create an on-line team t-shirt order site that would make it easy for the team Captain, and provide a portion of all t-shirt proceeds back to Komen. The site allowed each team to completely customize their respective shirts and save money due to the overall volume of shirts ordered.