GreenChoice Bank is the Midwest’s first green community bank. As an exhibitor at the world’s largest environmental expo, GreenChoice Bank needed a low cost premium to create buzz and promote their organization that was also consistent with their commitment to the environment. Together we came up with the idea for a license plate frame, made completely of recycled materials. The frames were a huge hit and generated a ton of traffic to the bank’s booth, resulting in a tremendously successful event. The license plate frames were the perfect tool to help increase brand awareness, as now there a few thousand vehicles on the road (hopefully hybrid and electric cars) buzzing around town with the GreenChoice logo!